dipali banka STORIES

CMO File
MAX LIFE: FOCUS ON REAL VALUE
BY DIPALI BANKA
Interview
HOW MRUC IS AIDING ADVERTISERS THROUGH QUALITATIVE RESEARCH
BY DIPALI BANKA
CMO File
BANK OF BARODA: MERGING WITH TRUST
BY DIPALI BANKA
Cover Story
IS THE INDUSTRY ANY CLOSER TO ADOPTING CPT?
BY DIPALI BANKA
CMO File
RIDING HIGH, THE JEEP WAY
BY DIPALI BANKA
Spotlight
DECCAN HERALD TO LEVERAGE THE ‘POWER OF GOOD’
BY DIPALI BANKA
Cover Story
MARKETING THE MOMENT
BY BERYL MENEZES AND DIPALI BANKA
Spotlight
DB GROUP ROPES IN SALMAN KHAN FOR NEW CAMPAIGN
BY DIPALI BANKA
CMO File
UNDER ARMOUR’S FOCUSED APPROACH TO FITNESS
BY DIPALI BANKA
Spotlight
MOTHER’S RECIPE: EMPOWERING WOMEN WITH THE #GIFTOFTIME
BY DIPALI BANKA
Talking Point
ASICS’ NEW WORLD CUP FILM IS MAKING PEOPLE MOVE
BY DIPALI BANKA
CMO File
REDMI NOTE 7 PRO IS ONE OF OUR KEY PRODUCTS
BY DIPALI BANKA
Cover Story
PHIR EK BAAR MODI SARKAR…
BY DIPALI BANKA
Spotlight
MIA ADOPTS #MEINACTION
BY DIPALI BANKA
Cover Story
IRS Q1 2019: PRINT DOES THE SUPERHERO ACT
BY SRABANA LAHIRI & DIPALI BANKA (WITH INPUTS FROM NEETA NAIR & MOUMITA BHATTACHARJEE)

TOP STORY

FLIPKART INTRODUCES BRAND PULSE, A TOOL FOR BRANDS

Flipkart’s new tool will help brands develop timely and targeted marketing plans on the platform

WHY CHUMBAK WANTS TO BE MORE THAN ‘FUNKY’

THE RS 18,000 CR+ GROWTH STORY FOR DIGITAL

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Rohit Ohri of FCB Group India speak with Neeta Nair of IMPACT Magazine 3